SEO checklist for digital content postsInclude your keyword in the URL, keep URLs as short as possible, upload your keyword in the title tag, embed title tag modifiers, use your keyword (or variants) in captions (H1, H2, H, use your keyword as close to the beginning of the first paragraph of text as possible. Here are my top 10 do-it-yourself SEO tips. Premium SEO tools, such as Semrush, can quickly identify keyword gaps. This is where search engine optimization comes into play.
SEO refers to the process of improving your site for search engines. It's about optimizing websites so that search engines understand the relevance value and rank it accordingly in searches.